Terence Crawford and Canelo Alvarez are circling back for a potential rematch in 2026. After their first encounter, which many called tactical and uneventful, the stakes have dramatically increased with Crawford's demand for a whopping $100 million purse.
The September fight last year did not live up to expectations according to some viewers who critiqued its pacing and lack of drama, labeling it as not matching pre-fight hype. Promoter Turki Alalshikh faces the critical decision of agreeing to meet Crawford’s high price tag.
A tense moment arose when Bernie Tha Boxer reiterated the necessity of this amount during a conversation:
“Let me say this one last time, if they don't give him $100 million, it ain't happening. Them is Crawford's words.”Such demands spotlight the potential risks promoters face in recouping costs amid criticism of past performances.
Talks about various alternatives swirl, including younger contenders like Jaron 'Boots' Ennis and David Benavidez entering discussions as fresh options against top-tier veterans. This trend could shift matchmaking strategies towards fights that promise action and fan interest over legacy-driven paydays. Icons may find themselves needing to prove not only their skill but also their draw through performance or unique marketability.
Fans may see more competitive match-ups with integrity at the sport's higher echelons, provided these negotiations lead boxing down this new path. Encouraging an atmosphere where fighters deliver inside the ring will redefine expectations from those invested in preserving boxing’s legacy.