"Half for purses. The rest is the advertising campaign the casino launched, technical expenses, flights and hotels. Sochi is not a cheap city. Even to feed a person, you have to pay five times more.
Sometimes you can make money on a small tournament, but there is no emotional satisfaction. And there's a big tournament, you go into minus, but the effect comes later. There are new markets, new partners, monetization. From a commercial point of view it will be one of the most successful projects," Gadzhiev said.
Mineyev-Ismailov 2 will take place on October 16 at AMC Fight Nights 104 tournament in Sochi. Their first meeting, which took place in October 2018, ended in a draw.